Insights — Tagged "Woolf Merino"

The science of Merino wool.

The science of Merino wool.

Discover the science of Woolf Merino base layers. From insulation innovation to heavy-duty hydration, experience ulti... more

Shredding the misconception: The buttery-soft truth about Merino wool.

Shredding the misconception: The buttery-soft truth about Merino wool.

Woolf Merino shatters the myth of wool itchiness, with an ultra-buttery soft touch.  more

The secret to shredding longer with your friends: warmth.

The secret to shredding longer with your friends: warmth.

Ride longer, ride stronger – that's the secret to epic adventures with your crew. Woolf Merino, your ultimate base la... more

What makes a great balaclava? - The art of comfort and functionality.

What makes a great balaclava? - The art of comfort and functionality.

Unmask the secret to winter bliss with the ultimate balaclava. We redefine what it means to stay warm and dry in the ... more

IYKYK. Why Merino wool crushes cotton and synthetics as a base layer.

IYKYK. Why Merino wool crushes cotton and synthetics as a base layer.

When it's about hitting the mountains, Merino wool outshines cotton and synthetics as the ultimate base layer. With i... more

Superwash has a dirty secret: The environmental impact of superwash.

Superwash has a dirty secret: The environmental impact of superwash.

In the world of outdoor apparel, the choices we make can have far-reaching consequences for the environment. One part... more